Perkins+Will’s Newly Integrated Practice in Brazil Expands Depth and Reach of Global Firm’s Hospitality Design Expertise

Perkins+Will clients seeking architecture and design solutions in the hospitality sector in Latin America can expect to benefit from last month’s integration of the firm’s São Paulo office, which boasts considerable hotel design and technical planning experience. The integration, publicly announced August 17, included a full migration of the São Paulo office’s work system to the more sophisticated Perkins+Will global technology platform. This ensures efficient and streamlined service delivery for clients in Brazil and internationally.

“Now, no matter where in the world they are, if our hospitality clients wish to do business in Latin America, they have direct access to a local team of hotel planning, programming, and design experts,” says Tom Hupe, Perkins+Will’s director of hospitality. “Through the integration, our São Paulo practice is more acutely part of our global design network, providing clients with a unique on-the-ground resource to help them navigate the Latin American business terrain.”

Examples of current Latin American hospitality projects in the Perkins+Will portfolio include:

AC Marriott in Porto Maravilha, Rio de Janeiro, Brazil - Situated two blocks from the waterfront, this upscale, 225-key hotel will help transform the old downtown port neighborhood into a lively city center just in time for the 2016 Olympic Games.
• Hyatt at an undisclosed location in Brazil - When completed in 2017, this confidential upscale, 176-key hotel will feature 2,000 square feet of flexible meeting space to accommodate international business travelers.
• Feasibility studies at three strategic locations in Brazil – Feasibility studies for a high-profile, international hotel brand will lay the groundwork for new developments at three key travel destinations.

“As a sector, hospitality exemplifies many of our key strengths, including international and local insight, quality of design, and high standards of service,” says Richard Marshall, international strategy director for Perkins+Will. “This is the hallmark of our offer in Latin America.”

Perkins+Will is experiencing significant growth in the hotel sector worldwide, too. Some of the firm’s most notable and ongoing international projects include:

Shangri-La Hotel and Residences (Sail Tower) in Jeddah, Saudi Arabia - Located on the Red Sea along the Corniche in Jeddah, this luxury, 236-key hotel—the first Shangri-La in the Middle East—is scheduled to open in 2017.
Hajj City Hotel in Madinah, Saudi Arabia – The four towers of the luxury, 2,240-key Hajj City Hotel is slated to open in 2018.
Diplomatic Quarter Hotel in Riyadh, Saudi Arabia – When completed in 2016, this luxury, 425-key hotel will cater to international business travelers via a state-of-the-art business center and diverse workspaces.
• Haymarket Square Hotel in Boston, Massachusetts - This upscale, 180-key hotel is nestled in the middle of Boston’s exciting Market District and is scheduled to open in 2018.
• Galleria Hotel in Fort Lauderdale, Florida - Part of a long-term community revitalization project, this midscale, 163-key hotel will be part of a walkable, bicycle-friendly neighborhood, and will open in 2018.

To learn more about additional Perkins+Will hotel projects around the world, visit

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