Healthcare Branded Environments
Creating a culture of care.
We believe in the power of design to shape memorable, human-focused experiences that hearten spirits, awaken senses, and breathe joy and sensitivity into the healthcare environment, while also working to preserve patient control and dignity.
Our Branded Environments approach thoughtfully considers the patient experience, the public experience and the medical staff whose performance is critical to positive patient outcomes.
Through patterning techniques, connection to nature and biophilic design, strategic use of color and form, micro-experiences and storytelling, we reimagine physical areas where patients feel the most vulnerable, and explore the healthcare environment as a restorative and calming place – providing patients with positive distraction from an otherwise, often stressful journey.
Brand identity, brand messaging and design are thoughtfully interwoven to create a ‘culture of care’ and position healthcare facilities as leading advocates for the communities they serve.