Bruce McEvoy, Design Director in our Atlanta studio, shares his thoughts with Hotel Executive on designing a new tomorrow for the hospitality industry and the ways in which we can design resilient hotels that can better weather future disruptions.
“For design teams, thinking through a vision for hotels in future states of crisis, transition, and normal operations will be the easy part, especially when they are supported by strong management, clear positioning, and future technology,” McEvoy writes for Hotel Executive. “The harder part will be the research-teasing out the reason a place really resonates with people and gives them that memorable experience and singular taste of culture.”
