Outside of design, Ashley has a passion for photography, and she’s thankful to be in the world at the same time as cameras. But it’s not just clicking the shutter button that revs her soul: it’s the whole process of finding, capturing, editing, and presenting a photograph in a way that tells a compelling story.
Ashley thrives in healthcare planning and strategies because of similar drivers–working both the micro and macro perspective muscles, composing problems in solvable way, and helping clients make major decisions about their future. To her, the challenge of master planning is framing data and analytics into a set of compelling stories and contrasting scenarios that facilitate confident choices. Her favorite part of the planning process is when the client has a clear direction and is ready to tackle what’s next.