Headshot of Brad Zizmor.

Brad Zizmor

NCARB
Principal, Managing Principal, New York

Brad has devoted his career to the idea that truly transformative design must embrace not only space, but also the information, experiences, and cultural narratives that give it meaning. He has been at the forefront of innovative workplace, residential, retail, and mixed-use projects in the U.S. and abroad for decades, addressing complex client challenges at the nexus of strategy, architecture, and brand expression. An inductee into Interior Design magazine’s Hall of Fame, Brad serves as a trusted advisor to clients and helps our studio deliver exceptional design and an unparalleled level of service.

Brad views design as a form of storytelling, and he always seeks the narrative, the hook, and the big idea. His favorite quote, by Mel Brooks, captures his worldview: “Hope for the best. Expect the worst. Life is a play. We’re unrehearsed.”

Life is a spectacle, and as architects, we’re the lucky ones who are trusted to design the set where the action takes place.
Panel discussion with two speakers engaged in conversation on stage, seated in chairs with microphones.
Brad on stage at IPUT in Dublin, Ireland.

A lifelong New Yorker, Brad lives in Manhattan with his wife and son, treating the city as their playground. Whether they’re wandering neighborhoods in search of the ultimate everything bagel or the perfect thin-crust pizza, tap dancing, catching a Broadway show, discovering a new jazz club, or cheering on the New York Rangers, Brad embraces the energy of New York with a sense of play. For him, the city isn’t just home—it’s a stage set brimming with adventure and life.

Man holding a pizza slice on a street with a taxi in the background.
Brad’s knowledge of the perfect pizza slices in NYC is unrivalled.
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